How to promote Mobile game on App Store and Google Play

Today, Android smartphones are the most popular on the market, therefore developing games that work with this operating system is essential to able to reach a large number of people. To do that, how promoting Mobile game plays a significant role also. Buy App Store Optimization services from the Top 1 Agency that is Asoservice.com at the cheapest price for your Android, iOS, and macOS, Windows apps, and games.

Before you begin programming like a madman we suggest putting aside the same amount for both promotion and production. Due to the huge marketplace for games that are available on Google Play, it's extremely difficult to be noticed without a huge budget.

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1. Before promoting your game, conduct keyword research and market research

Everyone dreams of making the game they have always wanted to create. For marketing purposes, it's not a wrong choice. It's crucial to conduct thorough market research on the kind of game that we develop and our competitors. Find similar games, check the number of installations, and then try to locate sales figures, if you can. App developers need to increase app installs from Google Ads for Android, and iOS apps, and games, that is the perfect way to improve their avenue.

1.1 How do promote the Mobile games by conducting an ASO keyword search?

Write down the primary features of each and select which ones you will incorporate into your project in order to make it stand out from all the others. Determine your industry to rank and imagine your competition before you begin with the project. This will also help you determine the project's budget. Incorporate data analytics as well as the SDKs for attribution and think about how you can monetize via ads. 

How to promote the Mobile game, Source: Proreviewsapp

It's becoming increasingly difficult to find games that charge cost on the Google Play Store, which means we have to make use of a freemium model. Create a great metagame and plan your update plan prior to. A game with a clear market, superior functionality than what your competitors offer, and a well-thought-out market positioning is all your game must have to make a mark. You can buy ASO services to know how to promote the mobile game.

2. Ten suggestions to help you market your Android game for 2023

In this section there, you'll discover our top 10 tips to help you create the promotion strategy for your yet-to-be-launched Android game. Make sure you don't leave anything out!

2.1. How to promote Mobile games: Send your game to a variety of publishers 

This may sound like a polemic since getting publishers isn't a simple task. A game publisher is typically an experienced game developer trying to profit from the players that are already increasing. Although a publisher could be the person responsible for promoting your project, however, they will also receive part of the revenue. 

How to Publish Your Video Game: 4 Great Indie Publishers. Source: Youtube, Ask Gamedev

It's also difficult to negotiate an agreement with any of them. But, by presenting your plan to anyone that you can, you'll be in a position to make your decision on the changes in business, which can be important to understand what needs to be changed before releasing your project. Buy App reviews from real users for Android, and iOS apps, and games at the cheapest price.

2.2. Soft launch and Beta Ready

If your beta is at an advanced stage, think about making a test only available to journalists, testers, and influencers. Add their suggestions to your project, and you'll be sure to get an honest review once your game is available for sale. Find a low-cost market and a good set of metrics of gameplay and then release your game with only the amount of money you have. Make sure to test and modify everything you can prior to a general release.

2.3. How to promote Mobile game: Make sure you are working on your ASO

Organic downloads have become essential. They can help you cut down on the cost of acquisition for users and can help you reach the magical quantity that is the K>1 factor which is when your game becomes viral. A well-designed App Store Optimization will help you stand out from your competitors and allow you to improve the number of users you can acquire. 

ASO 2022 - The Strategy which helped me get over 1 MILLION DOWNLOADS, Source: Youtube, Justin G

Make sure you've done your title, description and screenshots, videos, icon, and every element in your listing in detail and test A/B. Get a specialist agency's assistance if you are overwhelmed. You will have to make use of a range of ASO tools similar to ours. If you want your app to be at the top of the app, you need to improve your app to buy downloads for Android games.

2.4. You can send your game to a variety of stores

Google Play isn't your only choice. There are many other Android stores that are worth a look, for example, Amazon. Amazon store. Here's a list of them:

• https://developer.amazon.com/welcome.html
• http://www.appbrain.com/info/addapp
• http://slideme.org/developers
• http://developer.getjar.mobi/

2.5. How to promote Mobile game: Pay-per-click campaigns are run on social media channels: Facebook, Instagram, Messenger...

Today, one of the most cost-effective methods of gaining customers for your app is to invest in ads on Facebook and Instagram. For instance, on Facebook Business Manager, you have Facebook as well as Instagram. Segmentation's options are excellent and let you track the impact of downloads, for example, in-app purchases.

2.6. Google Ads Universal App Campaigns (UAC)

Google's version of Google's equivalent is the UAC (Universal App Campaigns). In this instance, Google takes all the information in the app's listing that you've added to the store including descriptions and keywords. 

Universal App Campaigns in Google Ads - Guide and Best Strategies 2022, Source: Youtube, Ads Courses

Additionally, you can upload videos on YouTube as well as other graphics to display on your network. Ads are also displayed on search, the associated search network, and YouTube. You can get Google reviews to know more information. 

2.7. How to promote Mobile games: Display Network Ads

There are many display platforms and some are focused on video games like Unity Ads, Chartboost, Ada Colony, Ad Exchange, Live Gamer, Epic Game Ads, and many more. But it should not be your first choice since the cost of acquiring users is more expensive. However, it's a good idea to check them out as they can give you an increase at the right time.

2.8. Promotions that cross-promote other games

If you've got other games available on the market It's essential to utilize cross-promotion in your brand-new game to reach out to users who exist already. It's a cost-free and efficient method of promoting your game. Alternatively, you can speak with other developers to exchange users. There are numerous developer associations around the world.

2.9. Promotion via reviews

Reviews can be a great way to make your brand well-known. It's difficult to find them on your own but. There are many paid-review platforms that are useful for you, including:

I Tried An Affiliate Promotion via Fiverr - Clickbank Affiliate Marketing Case Study, Source: Youtube, The Oz Affiliate

• Androidtapp.com
• Pcworld.com
• AndroidCentral
• Appbrain.com

2.10. Make sure that people know about your event on social media

Make sure you have good social media management. Also, you can submit your games to Reddit's exclusive area, Android Reddit, and Product Hunt which is a "social network" on which users cast votes for the top websites and apps.

3. All Services At Proreviewsapp.com

4. Conclusion

One of the best methods for promoting your game is to make it rank as quickly as you can on Google Play Top Charts. Concentrate a large portion of your budget on launching and obtaining the maximum number of downloads you can in a short time to climb to the top of the app rankings, keyword searches, and other related apps. This can increase the popularity of your app. But be careful be sure to measure your power since it's extremely difficult to beat games and apps with a lot of downloads. Increase app downloads from Google Ads for Android, and iOS apps, and games at the cheapest bid price.

Be aware that the game's (or application's) marketing strategy begins before the creation of the game. It's a complex gear that has many components that can be difficult to modify. Because of the constantly changing market, it's vital to test and evaluate new concepts until you discover the most efficient methods.

Utilize your imagination, create several tests, and tweak your strategy for promotion until you hit the correct button.

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